About Us

We are MWBE-certified and 100% Hispanic-owned
About us arcos-ny February 6, 2020
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Your Gateway to Ascending Markets

Specializing in Latino and multicultural marketing, Arcos Communications is a full-service, integrated agency that offers clients the best in public relations, corporate branding, advertising, promotions and special event services. Now with over 25 years of service, Arcos Communications has provided clients its energy and expertise in these areas to establish trust and credibility in the burgeoning Latino and multicultural marketplace and to launch new products, increase brand awareness and expand market share. 

Clients have ranged from pharmaceutical companies to financial institutions, from community health centers to HMOs, and from nonprofit organizations to Fortune 100 companies. 

A focus on healthcare communications, social marketing and grassroots communications campaigns have distinguished the agency. Yet, its influence spans a variety of industries and it is the agency’s unique branding philosophy and professional approach to creating and executing authentic marketing and communications campaigns that is the hallmark of Arcos Communications. That approach can be described as passionate, creative and proactive; strategic and results-oriented; responsive to lifestyle, culture, language, values and needs of diverse communities; and goal-driven to fulfill mutually beneficial objectives of the clients and public that we serve.

Our expert team serves clients across the healthcare landscape and more!

Clients have ranged from pharmaceutical companies to financial institutions, from community health centers to HMOs, and from nonprofit organizations to Fortune 100 companies. 

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ROY COSME
PRESIDENT
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T. MARC NEWELL
EXECUTIVE VICE PRESIDENT
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FELICITA RODRIGUEZ
OPERATIONS MANAGER
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BRUNO SABINO
ACCOUNT EXECUTIVE
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CARLOS VELOZ
CREATIVE DIRECTOR
A focus on healthcare communications
Supporting clients to elevate their brand and connect with diverse audiences.
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Product Launches

For some of the first antiretroviral drugs for HIV and AIDS

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Dar Vida

Groundbreaking and award-winning campaign for organ donation

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Launched Abbott

Created Abbott Pre-School Outreach Program

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Rebranded Betances​

Rebranded Betances Community Health Center, one of the earliest FQHCs in NYC

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Pfizer's

Became agency of record for Pfizer's patient assistance program

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Champions Gala

Launched 1001 Champions Gala for Asian Pacific Islander Coalition on HIV/ AIDS (APICHA)

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Prudential Financial

Established and executed Business Diversity Outreach strategy for Prudential Financial

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Saluciones

Introduced Saluciones, the custom bilingual publishing division of Arcos Communications

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Health Executives

Recognized as Marketing Company of the Year by the Association of Hispanic Health Executives

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Pfizer’s Multicultural Center of Excellence

Initiated and launched Pfizer’s Multicultural Center of Excellence

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Grace Awards

Created signature Grace Awards event for St. Ann’s Corner of Harm Reduction

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Action Summit for Pfizer

Launched Health Equity in Action Summit for Pfizer Multicultural Health Equity Collective

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35th Anniversary of Latino Commission on AIDS

Celebrating 35th anniversary of Latino Commission on AIDS at 30th annual Cielo Gala, a legacy event created by Arcos